Social media marketing 101

6

Manuals

Beginner - Intermediate

Skill Level

Flexible

Duration

7+

Hours of instruction

Social Media Marketing 101

6

Manuals

Beginner - Intermediate

Skill Level

Flexible

Duration

7+

Hours of instruction

Interested in Elevating your Social Media Marketing Skills?

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Enroll in Social Media Marketing 101

Are you new to social media or feel like you are missing some essential skills to boost your new business? Do you want to learn how to market your business through Facebook, Instagram and other social media platforms?

If you want to acquire the vital skills to navigate social media, learn social media marketing fundamentals, build a strong online presence, enhance brand awareness, attract new clients, and increase sales and profits through online and social media marketing, then this course is tailored for you.

We will show you how to successfully distribute your content to expand your reach, increase engagement and convert visitors into customers.

You don’t need to be technically savvy to enroll in this digital marketing course. At each level, our devoted team will offer assistance.

By fusing your newly acquired marketing skills with our tried-and-true approach to marketing, you will be better equipped to grow your business. 

Are You Ready to  Harness the Power of Social Media to Launch Your New Business?

This social media marketing course was created to give you step-by-step instructions via instructional videos and detailed course manuals

Are You Ready to  Harness the Power of Social Media to Launch Your New Business?

This social media marketing course was created to give you step-by-step instructions via instructional videos and detailed course manuals

Included with Your Course

Certificate of completion

Obtain a Certificate of Completion to demonstrate your expertise and dedication to continuous learning

650+ Page multi-volume Online manuals

This multi-volume, descriptive and easy-to-read manual set will serve as your essential resource

Engaging course recordings

Our course recordings include step-by-step audio and visual explanations of course material to enhance understanding

Build a strong foundation in:

Optimizing Social Media Platforms

Gain the knowledge and skills necessary to effectively engage your audience on social media, increase your brand's reach, and accomplish your goals

Creating Compelling Content

Learn how to create valuable, relevant and high-quality content. In this course, you will learn the important components of content creation such as consistency, authenticity, relevancy and more

Creating an online marketing system

Learn the four essential elements of an online marketing system and how to enhance each element to build an effective system that turns prospects into customers

Using targeted ads to boost your content

Learn about different ad formats and how to use social media platforms to promote your content and widen the scope of your audience. Become knowledgeable about the types of content that work best for advertising

defining & building your brand

Gain knowledge of the factors to consider when building a brand. Learn how to produce content that is consistent with your brand, showcases your brand, and increases brand awareness to establish credibility and trust

Utilizing Strategies for social Media

Strategies enable you to get the most out of marketing. Learn about and explore strategies for social media marketing such as conducting competitive analyses, determining target audience, understanding algorithms and more

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Reasons to upgrade your social media marketing skills

1

Social Media is a cost effective way to distribute your message

2

Social Media is a great avenue to build your business and increase sales

3

engaging on social media is a key component to expanding your company's reach

4

Social Media serves as a storytelling tool, which helps build connections and enhance relatability

5

Social Media is continually growing in popularity with the release of new platforms

6

Social Media is an essential tool to use to reach specific, targeted demographics

Are you ready to boost your Social Media Marketing Skills?

Join our Social Media Marketing 101 program today

Social Media
Marketing 101
course outline

In Manual 1, you will be introduced to social media. Discover the fundamental building blocks of an online marketing system as we outline the four key components and guide you on how to achieve them. Explore the purpose, significance, and vital role that content creation plays in establishing an active social media presence for yourself and your business. Gain valuable insights into considerations to make before posting on social media. Additionally, you will receive recommendations for tools to create high-quality content, and much more.

In Manual 2, you will learn how to navigate Instagram. From understanding the various icons to optimizing your profile with editing features like effects, stickers, text, and more, we will equip you to craft engaging Instagram Stories and posts. Explore effective strategies to expand your reach, foster connections, and build a brand presence on Instagram. Discover how to leverage the power of Instagram Reels. We will introduce you to valuable tools like Canva and CapCut to create high-quality Reels, providing a step-by-step guide accompanied by demonstrations.

In this manual, we will cover everything from the initial setup of a Facebook business page to curating enticing content. You will master the do’s and don’ts of Facebook etiquette, ensuring a professional image for your business. You will earn how to promote your Facebook business page and navigate the powerful tools of Facebook’s Meta Business Suite and Ads Manager.

In Manual 3, you will learn how to set up a Twitter business account. Learn optimal posting times and how to utilize Twitter’s features like professional profiles, Twitter Lists, Spaces and Twitter ads. Explore TweetDeck to enhance your efficiency and productivity on Twitter.

This manual also covers blogging. Explore the steps to creating a blog post, from understanding your audience and choosing a topic to researching, organizing, writing, and adding visuals. You will receive a checklist for editing your blog post to ensure you have created a professional, clear, concise, and relevant piece.

We will conclude this manual with headlines for social media posts. You will learn how to craft enticing headlines that grab peoples attention and entice readers to click on your content.

In Manual 4, you will learn how to build a compelling LinkedIn profile, including writing an interesting and informative profile summary. You will explore the essentials of posting on LinkedIn.

In this manual, you will dive into TikTok, discovering and navigating its icons and features like Duet, Stitch, effects, filters, text, and more. Build confidence and competence using each feature to create enticing and professional content. Gain valuable tips for TikTok, including filming vertically, ideal video length, and engaging with other creators. Optimize your TikTok business suite, utilizing features like analytics, promotion, and auto messages.

Manual 5 will teach you how to optimize Pinterest for showcasing your products, services, and talent. Learn to navigate Pinterest and leverage its features, including creating Pins, Idea Pins, and Boards. Utilize analytics to optimize your content and gain insights into Pin performance and audience engagement.

In this manual, explore Snapchat by understanding its icons and capabilities. Discover how to utilize Snapchat Stories, Geofilters, and Snap Ads for business purposes.

Learn to create a YouTube profile, organize your profile with topic-specific playlists, and leverage YouTube shorts for short-form content creation.

In manual 6, you will discover tools to enhance your efficiency and productivity as a social media user. Instead of daily post creation and publishing, you’ll learn the benefits of using social media management platforms to help with scheduling posts,  enabling better time management and the opportunity for careful review and editing before publishing.

Additionally, this manual will cover email marketing tools and how to effectively utilize each tool to produce content and efficiently distribute it to a large audience.

 

REVIEWS FROM OUR GRADUATES

Are You Ready To Start?

Rest assured, our manuals provide screenshots and detailed information to enhance your understanding

Why Choose Ultimate Academy®?

01

Free Support Plan

This is a free & unlimited support plan that is included with your course.

With this support plan, you can contact Ultimate Academy® anytime.
 
Whether you’re in need of assistance of any sort, require access to our team of experts, or simply need some advice, this support plan is in place to help you.

02

13+ Years of experience

We have had the pleasure of helping and guiding thousands of entrepreneurs and hundreds of small businesses to achieve success.

One key component that contributes to our positive track record has been our ability to equip learners with the necessary skills to promote themselves and their services by utilizing a wide range of tools, such as social media and online marketing.

03

Step-by-step instruction

By providing practical demonstrations and concise explanations, we enable you to quickly grasp important concepts, strategies and skills.

We will lead you step-by-step through each skill to ensure your understanding.

04

Comprehensive Course

Our engaging instructors will present a significant amount of material in a short period of time, while ensuring an enjoyable learning experience through clear and concise instruction.

This comprehensive course will save you both time and money!

Mode of Study

Video Recording of Online Class

Watch Informative Recordings

These instructional and easy-to-understand recordings make skills, concepts, and information easily graspable. Additionally, you will receive online access to your manuals and course material to get started right away.

no timeline

Your decision sets the course timeline! There is no time limit, and you can take as long as you wish to watch the recordings of the Social Media Marketing course. You can start reading the course materials and completing the coursework when you are ready to begin.

Work at your own pace

You will complete the course content at your own pace, and you will complete exercises as you progress through the course.

You can submit your exercises to us for review and feedback.

Contact us whenever

At Ultimate Academy®, we offer live and on-demand learning with continuous personalized mentoring to ensure you feel connected and engaged.

We are here to serve you. We are just a call, click, or text away.

Achievement

Upon completion of the program, graduates will receive a Certificate of Completion. This certification further demonstrates your commitment to your education and being an industry leader.

Video Recording of Online Class

Watch Informative Recordings

These instructional and easy-to-understand recordings make skills, concepts, and information easily graspable. Additionally, you will receive online access to your manuals and course material to get started right away.

no timeline

Your decision sets the course timeline! There is no time limit, and you can take as long as you wish to watch the recordings of the Social Media Marketing course. You can start reading the course materials and completing the coursework when you are ready to begin.

Work at your own pace

You will complete the course content at your own pace, and you will complete exercises as you progress through the course.

You can submit your exercises to us for review and feedback.

Contact us whenever

At Ultimate Academy®, we offer live and on-demand learning with continuous personalized mentoring to ensure you feel connected and engaged.

We are here to serve you. We are just a call, click, or text away.

Achievement

Upon completion of the program, graduates will receive a Certificate of Completion. This certification further demonstrates your commitment to your education and being an industry leader.

READY TO begin?

Here's a Simple Breakdown of the Process:

1

order Your Course by phone or online

2

Access your student portal

3

progress through the course at your own speed

4

submit your exercises for review & feedback (optional)

5

Receive your certificate of completion

6

Join the Ultimate Academy® almuni network

UMSC-Certification-Seal-245x245.png

Your Certification of Completion

Upon completion of the program, graduates will receive a Certificate of Completion. This certification further demonstrates your commitment to your education and being an industry leader.

This Certificate of Completion reflects that you have been professionally trained in the areas of  Marketing & Sales and operate using a proven system.

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100% Satisfaction Guarantee

satisfaction guaranteed

Graduates may take unlimited class retakes of their live courses free of charge for 3 years!

Why do we offer this? We offer free unlimited class scheduled retakes to give you peace of mind. 

Should you feel that given the vast amount of information
covered in the course, that you would benefit from attending the course again, you are welcome to do so.

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money back guarantee

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Ways To Learn

Recorded Online Class

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Save up to $1000

Get 6 Months to Pay Interest Free

If you have any questions or would like to enroll by phone, please call 1.888.883.2688

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If you have any questions or would like to enroll by phone, please call 1.888.883.2688

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